How to use frustration to pick AI use cases
I’ve spoken with many leaders of maritime companies that are aware of their urgent need to move forward with AI. A recurring challenge at the… Read More »How to use frustration to pick AI use cases
Maritime
Every maritime equipment supplier needs an AI strategy
Every maritime equipment supplier needs an AI strategy.
The price of zero marginal cost
To sell one additional piece of physical equipment incurs a marginal cost that is typically substantial, relative to the selling price. This is obvious given… Read More »The price of zero marginal cost
Why maritime equipment manufacturers should consider servitization
“Servitization” describes a transformation whereby manufacturers increasingly offer services integrated with their products. In this short article, I will consider one fundamental reason why maritime… Read More »Why maritime equipment manufacturers should consider servitization